NET-NEUTRALITY CAMPAIGN
Current Problems:
1.) Many people lost interest in the fight for net-neutrality.
2.) Public perceives the fight as over.
3.) No budget for printing.
Solution: Social Marketing/Guerrilla/Hashtag campaign to reinvigorate interest in the cause.
Campaign Concept: Encourage public to tag or post print materials in public spaces. Share photos online. Win prizes.
1.) #netnotdeadyet name is memorable and unique.
2.) Satirical 1/2 dead emoticon is attention grabbing.
3.) Emoticon relates to internet.
3.) Emoticon relates to internet.
4.) Cost of printing is minimal for the participant.
5.) Contest to win gear inspires participants to get creative.
Like to Collaborate?
For help with your design needs or for collaborative projects, please contact me at hello@marijakovacevic.com. I would love to be part of a high-performance, remote team.
What I Bring to the Table:
With over twenty years of industry experience, my specialties include brand development, integrative design, campaign development, UX design, UI design, content usability and copywriting.
This includes everything from planning and strategy, to creative direction and project management – even with remote, cross-continental teams.
Also from writing winning business proposals and intuitive navigational systems to grabbing headlines and clean web content. I am a solid team player that can fill many gaps.
Constantly curious, studying, practicing, improving ... I am always open to new challenges.
